Know if you'll hit your targets before pulling the trigger on any marketing plan
More than sixty five percent of new products are commercial failures, and if you compound this with a recession, now more than ever you can't afford to be wrong. In If You Build It Will They Come, business professor and strategy consultant Rob Adams shows you how to make sure you hit your target market before you spend a lot of money. He shows you the fast, systematic and proven approach of performing Market Validation in advance of making a large product investment.Adams outlines a simple and effective market validation and testing.
If You Build It Will They Come: Three Steps to Test and Validate Any Market Opportunity free ebook pdf epub
If You Build It Will They Come: Three Steps to Test and Validate Any Market Opportunity read online free book
If You Build It Will They Come: Three Steps to Test and Validate Any Market Opportunity read online
No comments:
Post a Comment
Note: only a member of this blog may post a comment.